20120125

Simple Baking Ingredients

Ikea published a collection of baking recipes called 
Hembakat är Bäst (translation: Homemade Is Best)
It has such a refreshing approach to food styling & photography...

Styled by Evelina Bratell & Photographed by Carl Kleiner
Lurrrve...the pristine artful arrangement on the simple+basic
baking ingredients. Reminds me of a modern art installation!
[ we can also now watch Carl Kleiner's videos for Ikea on Vimeo ] 

~XOXO*

18 comments:

  1. That is very cool! Oh those ikea folks are so darn hip!
    xo

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  2. How artistically presented I love it!


    xoxo
    Karena
    Art by Karena

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  3. Very nice to look at and - hope so - to eat!

    ♥ Franka

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  4. I might just have to blog about this. And... I mentioned you on the blog today. So... yeah.

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  5. Wow, so pretty and artfully done. I might use more cookbooks if they all looked like this!

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  6. What a fun book! And I bet the recipes are delicious too :) xoxo

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  7. What fun!
    Love these pics!
    Delicious post, darling :)

    xoxox,
    CC

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  8. That does look refreshing.
    Love homemade, but not by me.
    :)

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  9. I love this!

    ♥ sécia
    www.petiteinsanities.blogspot.com

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  10. Thank you ladies!
    Hope everyone is having a yummy week so far!

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  11. Oh yes! Such gloriously simple yet stylish photography ... beautiful! :)

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  12. I could totally handle that kind of cook book!!!
    BTW: You've been tagged!

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  13. I've seen a few shots of these, they look amazing! Such such good styling work. Such clean cooking looks attractive.

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  14. Very architectural styling. Love this! May have to get the book...

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  15. Caroline,
    unfortunately only available in Europe ikea stores for now~

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  16. wow....those are beautiful!!

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  17. Yum! I'm starving - just off to make dinner..

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  18. Beautifully presented!!! Almost too good to demolish in one sitting...almost but I think I could shut my eyes and do it!

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